MANSORY and UNDER ARMOUR Kick Off Campaign with Custom Le MANSORY Reveal
Luxury automotive customization meets high-performance sportswear in an unprecedented collaboration between MANSORY and UNDER ARMOUR. To mark the launch of their new clothing line, the two brands unveiled an exclusive one-off version of the Le MANSORY at a VIP event on the eve of the NBA All-Star Game in San Francisco. This meticulously designed vehicle – MANSORY x UNDER ARMOUR Le MANSORY – will serve as the centerpiece of a nationwide marketing campaign, making select appearances throughout the year to promote the fusion of ultra-luxury automotive craftsmanship and cutting-edge athletic apparel.
Wrapped in a striking black and yellow color scheme, the MANSORY x UNDER ARMOUR Le MANSORY pays homage to NBA icon Stephen Curry, an Under Armour athlete whose legacy extends beyond basketball. The vivid yellow accents, synonymous with Curry’s brand identity, highlight the dynamic energy of the collaboration, symbolizing the fusion of elite athletic performance and automotive excellence.
Lux Expose
17 February 2025
MANSORY and UNDER ARMOUR Kick Off Campaign with Custom Le MANSORY Reveal
Lux Expose
Luxury automotive customization meets high-performance sportswear in an unprecedented collaboration between MANSORY and UNDER ARMOUR. To mark the launch of their new clothing line, the two brands unveiled an exclusive one-off version of the Le MANSORY at a VIP event on the eve of the NBA All-Star Game in San Francisco. This meticulously designed vehicle – MANSORY x UNDER ARMOUR Le MANSORY – will serve as the centerpiece of a nationwide marketing campaign, making select appearances throughout the year to promote the fusion of ultra-luxury automotive craftsmanship and cutting-edge athletic apparel.
Wrapped in a striking black and yellow color scheme, the MANSORY x UNDER ARMOUR Le MANSORY pays homage to NBA icon Stephen Curry, an Under Armour athlete whose legacy extends beyond basketball. The vivid yellow accents, synonymous with Curry’s brand identity, highlight the dynamic energy of the collaboration, symbolizing the fusion of elite athletic performance and automotive excellence.